File
Title Transcription
ヒット ゲンショウ ノ スウリ モデル ト マーケティング サイエンス
Title Alternative
Mathematical model for hit phenomena and marketing science
Authors
Keywords
Hit
Entertainment
Marketing
Econophysics
NDC
Natural science
Abstract
Mathematical model of hit phenomena is presented as time-dependent non-linear, non-equilibrium phenomena. The derved equation include the marketing share model and the Bass model. The indirect communication as rumor or popularity plays an important role in hit phenomena. The decay of rumor is also studied using our hit equation and the decay length is only two days.
Publisher
鳥取大学大学院工学研究科研究報告編集委員会
Content Type
Departmental Bulletin Paper
Journal Title
鳥取大学大学院工学研究科/工学部研究報告
Current Journal Title
鳥取大学大学院工学研究科/工学部研究報告
Volume
37
Start Page
107
End Page
113
Published Date
2007-01
Text Version
Publisher
Rights
鳥取大学大学院工学研究科
Citation
鳥取大学大学院工学研究科/工学部研究報告. 2007, 37, 107-113
Department
Faculty of Engineering/Graduate School of Engineering
Language
Japanese