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Title Transcription | ヒット ゲンショウ ノ スウリ モデル ト マーケティング サイエンス
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Title Alternative | Mathematical model for hit phenomena and marketing science
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Authors | |
Keywords | Hit
Entertainment
Marketing
Econophysics
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Abstract | Mathematical model of hit phenomena is presented as time-dependent non-linear, non-equilibrium phenomena. The derved equation include the marketing share model and the Bass model. The indirect communication as rumor or popularity plays an important role in hit phenomena. The decay of rumor is also studied using our hit equation and the decay length is only two days.
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Publisher | 鳥取大学大学院工学研究科研究報告編集委員会
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Content Type |
Departmental Bulletin Paper
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Journal Title | 鳥取大学大学院工学研究科/工学部研究報告
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Current Journal Title |
鳥取大学大学院工学研究科/工学部研究報告
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Volume | 37
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Start Page | 107
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End Page | 113
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Published Date | 2007-01
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Text Version |
Publisher
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Rights | 鳥取大学大学院工学研究科
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Citation | 鳥取大学大学院工学研究科/工学部研究報告. 2007, 37, 107-113
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Department |
Faculty of Engineering/Graduate School of Engineering
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Language |
Japanese
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